Brand vs brand
Nulo vs Purina Pro Plan Veterinary Diets
Same rubric. Same nine components. Same flagged-ingredient list. Just the data.
B
Nulo
67.9
Avg score
50
Products
0
Recalls
Top-rated
Nulo Challenger Alpine Ranch Beef, Lamb & Pork Large Breed Puppy Dry Dog Food, 24-lb bag
84/100
D
Purina Pro Plan Veterinary Diets
33.9
Avg score
42
Products
0
Recalls
Top-rated
Purina Pro Plan Veterinary Diets EN Gastroenteric Naturals Wet Dog Food, 13.4-oz, case of 12
59/100
Side by side
Metric
Nulo
Purina Pro Plan Veterinary Diets
Average score
67.9
33.9
Median score
68.5
37
Products scored
50
42
A-tier products
20
0
F-tier products
0
11
% with flagged ingredient
78%
95%
Recall history
0
0
Median price/lb
$3.92
$5.36
Green highlight indicates the better value for that metric.
Top 3 from Nulo

Nulo
Nulo Challenger Alpine Ranch Beef, Lamb & Pork Large Breed Puppy Dry Dog Food, 24-lb bag
$4.42/lbdryFair
84

Nulo
Nulo Challenger Puppy & Adult Alpine Ranch Beef, Lamb & Pork Dry Dog Food, 24-lb bag
$4.42/lbdryFair
84

Nulo
Nulo Challenger Puppy & Adult Gamebird Quarry Duck, Turkey & Guinea Fowl Dry Dog Food, 24-lb bag
$4.42/lbdryFair
83
Top 3 from Purina Pro Plan Veterinary Diets

Purina Pro Plan Veterinary Diets
Purina Pro Plan Veterinary Diets EN Gastroenteric Naturals Wet Dog Food, 13.4-oz, case of 12
$59.99wetFair
59

Purina Pro Plan Veterinary Diets
Purina Pro Plan Veterinary Diets Neurocare Dry Dog Food, 25-lb bag
$5.96/lbdryFair
59

Purina Pro Plan Veterinary Diets
Purina Pro Plan Veterinary Diets JM Joint Mobility Dry Dog Food, 25-lb bag
$4.96/lbdryFair
53
How this comparison was generated
Both brands graded the same way. Always.
Same rubric, same nine components, same flagged ingredient list. No special treatment.
Read the methodology